– A multi-content festival combining card game tournaments, pop-up stores, a collaboration cafe, and meet-and-greets in one location

– To be held from June 27th to 28th at ‘The Terrace’ on the 4th floor of Yongsan I’Park Mall

– The first major milestone since the integration of the Korean branch, focusing entirely on local fandom activation

SLP Inc., a global IP brand management company, announced that it will host the offline event ‘ULTRAMAN FESTA 2026’ as its first official initiative since integrating its Korean branch with Tsuburaya Productions. Organized to commemorate the historic 60th anniversary of Ultraman’s birth, the event will take place from June 27th (Sat) to 28th (Sun) at ‘The Terrace’ on the 4th floor of Yongsan I’Park Mall in Seoul.

■ South Korea’s First ‘Comprehensive Ultraman IP Festival’

The event is designed as a multi-cultural festival where fans can experience everything from a trading card game tournament to exclusive merchandise, F&B, and fan meetings all within a single venue.

• Launch of the Ultraman Card Game Korea Official Tournament: The first official tournament to be held at an outdoor arena, where all participants will receive a limited-edition onsite ‘PR Card.’
• Ultraman 60th Anniversary Pop-up Store & M78 Goods Shop: The exclusive unveiling of approximately 100 types of special merchandise, including official lineups from Tsuburaya Productions.
• Ultraman 60th Anniversary Collaboration Cafe: A dedicated rest area in partnership with ‘Rocollabo,’ offering limited-edition themed beverages and refreshments.
• Ultraman 60th Anniversary Meet & Greet: A scheduled time-slot program where fans can meet Ultraman characters in person, interact, and take commemorative photos.

■ Realizing ‘Fan-First’ Values: “Delivering an Exclusive, Special Experience for Korean Fans”

This festival is grounded in the ‘Fan-First’ management philosophy that SLP has championed since the branch integration, aiming to present unforgettable memories to Korean fans.

SLP has designed a one-way ‘fan experience route’ to minimize bottlenecks, allowing visitors to fully immerse themselves in the festivities. Furthermore, considering the nature of the outdoor venue, the company will implement rain-responsive structures and station dedicated safety management staff at all times, ensuring a safe and healthy environment for fans of all generations.

Please note that due to the nature of the outdoor location, the event schedule is subject to change on the day of the event in case of rain.

■ “Korea as a Core Global Hub: Focusing All Fandom Energy”

SLP views ‘ULTRAMAN FESTA 2026’ not merely as a product-selling event, but as the first major milestone to deliver the authentic value and immersive experience of the Ultraman IP to local fans post-integration. Marking the monumental 60th anniversary, the company plans to focus entirely on securing new users through the card game, while continuing to revitalize the existing core fandom. Moving forward, SLP aims to maximize the brand value and market position of Ultraman in Korea by consistently providing aggressive marketing and differentiated fan experiences.

[Event Overview]

Event Name: ULTRAMAN FESTA 2026

Date/Time: June 27 (Sat) – June 28 (Sun), 2026 / 10:30 ~ 18:30 (2 Days)

Location: The Terrace (Outdoor Space), 4th Floor, Yongsan I’Park Mall, Seoul

Hosts/Organizers: SLP Inc., Tsuburaya Productions

Key Programs: Ultraman Card Game Korea Official Tournament, 60th Anniversary Pop-up Store, Collaboration Cafe, Meet & Greet, and Jumbo-sized Ultraman Photo Zones.

※ Important Notice: The event schedule may change on the day of the event in the event of rain.

For more information, please follow Ultraman’s social media platforms in South Korea:

X (formerly Twitter): @ucg_kr

Instagram: @tsuburayakorea